Smartenize your gender equality strategy
…we see a lot more efforts towards equalizing men and women in terms of professional opportunities, recognition, or pay. Evening out numbers and ratios of men and women is a good push towards equality but it is based on the philosophy of deemphasizing gender or even eliminating gender as a factor at all.
…gender cannot be completely ignored because the scientific truth is that men and women are biologically and behaviorally different: they perceive the world differently, they learn differently, their default areas of strength are often different.
Move from gender-neutral to
Recognize the differences and strategically use these to power smarter organizations and stronger societies. We can be genderSMART by leaning on scientific knowledge about gender specifics.